car fleet tracking

Why Your Business Needs Car Fleet Tracking To Stay Competitive

In today’s competitive business landscape, every advantage counts. Smart business people are always looking for better ways to improve every part of their company that benefits themselves, their people and their valued customers. One way to gain an edge is to use car fleet tracking devices and software to monitor all of your company’s vehicles.

How Fleet Tracking Software Can Keep Your Business Ahead Of Your Competitors

Fleet management devices and software can provide you with a wealth of data about your vehicles. This data includes:

  • Location. With a tracking device, you can always know where all of your vehicles are. This is especially useful if any of your cars are ever lost or stolen.
  • Speed. It’s important for drivers to get to their destinations on time, but going too fast is dangerous. You can see if your drivers are moving too slowly or too quickly as they travel.
  • Fuel Consumption. Fuel can cost a lot of money when you manage an entire fleet of vehicles. Car fleet tracking software can help you see how much fuel you’re using, and you may be able to figure out clever ways to reduce your usage. 
  • Driver Behaviour. Reckless driving is extremely dangerous and can negatively impact your company’s reputation. You can supervise all of your drivers and make sure they’re driving safely.

By having easy access to this data, you can improve your business by:

Enhancing Efficiency. This software can help you optimise your routes, reduce idle time, improve fuel efficiency and do many other things that maximise your business’s efficiency. Better efficiency means more profits, a better reputation and more work done.

Reduced Costs. Car fleet tracking gives you an eagle-eye view of important details about your fleet. This will help you identify areas where you can reduce your costs, such as identifying inefficient drivers or vehicles. You can save money down the track by correcting fuel-wasting behaviour and taking more efficient routes.

These may seem like minor changes, but they can really add up and save you heaps of money in the long run. It’s important to regularly look at your data to determine how you can better your operations.

Increased Safety. This software can help you improve driver safety by tracking their speed, braking and acceleration habits. It only takes one accident to completely ruin the life of a driver and everyone around them, so encouraging safety is a must.

When you make sure your drivers are staying safe, you’re also ensuring the safety of other drivers on the road and pedestrians in the immediate area. 

Better Customer Service. Car fleet tracking devices and software can actually help you improve your customer service. With tracking devices, you’ll have real-time information regarding the location and status of all of your vehicles. 

So, if you’re making deliveries to customers, you’ll know where their goods are and how long they’ll probably take to get to their destinations. Instead of having vague estimates of when a package will arrive, fleet managers can give accurate ETAs to their waiting customers.

Reduced Risk. Fleet management software and the information it provides can help you reduce the risks of theft and other unfortunate incidents. This can protect your drivers and your vehicles.

Your employees are the backbone of your company, so ensuring their safety should always be your top priority. Plus, your vehicles are very important assets, so they should be protected and managed well.

Improved Accountability. Some drivers may feel that they can do whatever they want when out on the road due to the fact that they’re not being directly supervised. This can lead to reckless driving, excessive idling and other bad behaviours. When they’re being tracked, not only are they safer, but they’re also being monitored.

This means they’re more likely to act accordingly to finish their work on time. They’ll know others will see if they do anything wrong, so they’ll make sure to do what they’re supposed to do. 

Better Reputation. When you make positive changes to your company, your customers will notice. Customers appreciate it when the businesses they support are taking steps to be safer and more efficient, and they’re sure to think of your company highly if you continue making improvements. 

So not only will these benefits help you directly, but they’ll also make you look better in the eyes of your loyal customers. This positive attention could get you more business.

Where You Can Find Effective, Affordable Car Tracking Solutions For Your New Zealand Business

If you’re interested in improving your business in all of the above-listed ways and more, we encourage you to come and see what we have to offer at Senseri.  Our high-quality car fleet tracking devices seamlessly work with our easy-to-use software to give you all of the information you need about your fleet. 

For more information, you can call us on +64 9 424 5536 or reach us through our convenient contact page.

With fleet management solutions from Senseri, you can enhance your company in countless ways.